Why does the inner ear itch? is qtips in ear not good for you? what if i use it too often? its become habit. is it infected? is it ear wax?

Never use QTIPS!: The use of QTIPS to “clean” the ears often causes micro-trauma to the ear canal and actually impacts the wax instead of removing it. The itching can occur from the damage or as it heals. Wax is there for a reason and is best left alone. If it bothers you, try cerumenex over the counter to remove. If you have drainage from the ear canal or pain, you may be infected and should be seen.