A 56-year-old member asked:
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can there be a scientific reason for food cravings?

1 doctor answer
Dr. Barbara Lavi
34 years experience Clinical Psychology
Food cravings: R all in our heads i.e., our brains. The hippocampus, insula, and caudate - appear 2 b activated when we crave food. New research from the monell chemical senses center suggest memory areas which r responsible 4 associating a specific food with a reward r actually more important 2 food cravings than the brain's reward center. More; http://www.Webmd.Com/diet/features/the-facts-about-food-craving.
Answered on Sep 16, 2013

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