Nicotine patches not working and i'm having a craving?

Difficult!: It's not uncommon to have cravings while on the patch. First, make sure you're using the patch correctly. Second, make sure you're getting an adequate dose (speak to your Dr.), and finally, understand the situations that trigger your cravings (environments, routines, and emotions) and make a plan for coping with those situations. It's best to have a range of coping strategies. See below. Best!!